MAR 23 DE ABRIL DE 2024 - 14:08hs.
NBA to be available at 888sport.es

Sports betting operators become events broadcasting platforms

The NBA season began this week and 888sport.es (with KAMBI as technology provider) has announced that on its website will be able to watch several games by live streaming. This reinforces the tendency where offering the possibility of enjoying live broadcasts of almost any sport is one of the priorities for sports betting operators.

The sports betting season is already at its peak moment. The start of the NBA and the Euroleague, have put basketball again on the list of sports that are bet more with football and tennis. On the occasion of the start of this competition, sports betting operators remember that NBA games can be followed in real time in streaming broadcasts on their own web pages. That the bettor does not need to leave the home page of the operator to watch their favorite matches becomes the best way to build loyalty to sports betting fans, who besides betting can enjoy their favorite sports live.

Live streaming retransmissions

It is a retransmission that, although apparently similar to television, is given by sequences, specifically by a reading in real time through an internet network. This makes the user can see the images while downloading; although the consumption of data is very moderate and everything is done directly from the operator's portal and without the need to download any software. Operators like bet365, William Hill or bwin have had among their priorities for years the offering of as much as possible events via streaming.

Live betting and streaming retransmissions

As in online casino products, including this gaming offer in the operators' portfolio substantially improves the volume of bets made by customers.

888sport.es has been the last operator to announce in Spain that some of the best games of the NBA can be seen in live streaming through its own betting portal. With no need to download anything, just by logging in as if the visitor was going to bet, it is possible to access this content. The possibility of watching live NBA games is one of the features that have been shown to be more secure to retain users.

This gaming offer greatly improves the results. The last quarterly report of the General Directorate of Gaming Regulation of Spain shows that live betting accounts for more than 55% of the total bets placed on operators.

Horse racing or tennis are perhaps the two sports modalities where the broadcast of streaming bets are most noticeable. That is why operators such as bet365, Paddy Power, bwin or William Hill invest huge amounts of money to have the best offer of streaming broadcasts.

Another feature of this functionality is that in some countries restrictions are applied for commercial reasons. For example, the matches of the Santander League (First Division of Spanish football) can be followed entirely live on bet365 from most European countries, but the signal is restricted in Spain so that Spanish fans can never watch those matches live at bet365.

More difficulties to watch live sport

The growing trend of sports betting operators offering live streaming of sports, contrasts with the increasing difficulty that sports fans have to watch their favorite events. It is known that in Spain the possibility of watching football matches of maximum relevance is almost exclusively for users who have payment platforms or subscription channels.

So, in addition to the new trends when it comes to watching sporting events (important competitions have offered some of their games on Twitter, Facebook Live or even on YouTube), the possibility of watching sports from a betting portal is always good news.

Fuente: Infoplay