Monmouth Park generated the most sports betting revenue at US$2.3m, the Borgata generated US$986,831, whilst Ocean Resort, which only opened its doors on June 28, generated US$192,671 in two days with its sports betting offering still in development.
The CEO of William Hill US, which runs the sports book at Monmouth Park, said: “While it’s still early, we’re obviously off to a great start. We always knew there was a big appetite for legal sports betting during the years of litigation, and now it is being proven. We are proud to be creating new jobs in New Jersey and bringing excitement to our customers. We can’t wait until football season.”
The Monmouth Park Sports Book by William Hill opened on 14 June. The complex features a 15-window main sports book, and an integrated sports bar, with more than 40 HDTVs showing live sporting events and dynamic betting lines. The sports book is open seven days a week.
The William Hill Sports Book at the Ocean Resort casino opened on 28 June. The 7,500 square-foot sports book is located in the heart of Ocean’s gaming floor. All of the features of the sports book area will be in place by the start of football season, highlighted by a state-of-the-art video wall technology for the viewing of sporting events and live odds.
The Meadowlands Racetrack, located around six miles from New York City, started taking sports bets on July 14 in a partnership with fantasy sports specialist FanDuel Group. FanDuel’s new 5,310 square foot sports betting retail location is adjacent to MetLife Stadium and is the closest in proximity to New York City.
Atlantic City’s Hard Rock casino is still awaiting approval to launch its sports betting lounge although it has confirmed it will be working with Bet365.
Source: GMB
