Moderated by José Miguel Chueca -director of JMC Gaming Consultants-, Juan Pablo Cordoba -founder of IGamingLatam.com-, Ramiro Atucha -, CEO de Vibra Gaming- and Alessandro Valente -igaming specialist in Latam & co-founder, Super Afiliados- were part of the panel “Localized targeting: Tailored marketing and creating more bespoke offerings for increased engagement.”
On the other hand, Georges Didier -government relations and business development representative of GLI for LatAm- was in charge of the presentation “Certification and security evaluation for new LatAm markets.”
The session looked into the practicalities of certification for new markets in Latin America and why it is important. The discussion included examples from operating in the Colombian market and sharing examples of industry standards.
With interesting debates, panels and round tables on the topics of interest in the region and an outstanding presence of Brazilian businessmen who gave their views on the current state of the market in the country and its future, the EGR Power LatAm Summit 2020 closed a new successful edition in Buenos Aires.
Source: GMB
