GMB - We would like you to tell us a little about Intersena and how long the portal has been working online.
Thiago Dias - Intersena is a pioneer in the segment and offers online lottery services since 1999. It is a practical, fast and safe solution for those who want to bet on federal lotteries without leaving their home, with a team formed by experts in the studies and development of mathematical combinations, infrastructure and operational support, which provide an intuitive, agile and secure use within the platform.
How much has Intersena paid in prizes to online gamblers throughout all these years?
More than R$ 100 million (US$18.5m) in prizes have been paid through the Intersena Portal.
What is the difference between betting on Intersena in relation to the official Loterias Caixa website?
Those who use our services have at their disposal a differentiated service through telephone, chat, email and even WhatsApp.
Intersena acts as an intermediary between the client and CEF, so the bureaucratic part is entirely up to us. For example, redeeming the prize at a CEF branch, which can be a time-consuming and unsafe process, as entering a bank branch with a role worth millions, where everyone knows you are the winner of a jackpot can be very dangerous. The player who uses our services does not go through this, he receives the account value or advice to redeem the prize in a completely safe way.
Our tools such as award notices, automatic conference of games, sweepstakes, among others, are also differentials of our tool.
How does Intersena download online games on the official lottery network of Loterias Caixa?
Everything takes place through an automatic and computerized process, which guarantees total safety and agility in the operation. This process is audited by our employees on a daily basis.
What tools does Intersena offer its customers with regard to solutions, statistics and preparation of pools?
On the portal, the mathematical pools and closings traded are all based on statistics, probabilities and strategy.
Has there been an increase in lottery sales through the online channel with the COVID-19 pandemic?
I believe that not only in our segment, but throughout e-commerce, the volume of use has increased considerably, as with the pandemic people ended up joining more online channels.
We noticed that many did not yet know about the possibility of making their games online, others already knew about it, but had never used our services. This new scenario was very interesting for us because we got these users to experience our services. And the platform registered a growth of 34% in the last year.
How technology can guarantee bettors safety and how to show it to them so that they can place their bets online?
Security is one of the pillars of Intersena. In these 22 years of existence, we have always looked at this issue very carefully. Today we have a robust technology structure, with security certificates and several auditing processes to achieve a level of excellence in security, and we can provide peace of mind for our users.
The lottery market is undergoing major changes, with the entry into operation of state lotteries. How is Intersena preparing for this new moment in the market?
We are following the course of things, and planning for the future. Our operation is scalable to other formats if needed.
With the change in this model, do you believe that companies like Intersena will also be able to sell sports betting? What is your expectation regarding this?
Speaking specifically about Intersena, we have 22 years of history and our focus has always been to provide quality service, so our position so far has been to focus on the Brazilian official lottery market.
When we talk about sports betting the service we provide today changes a little, I actually believe that they are very different things, including the public. So to answer the question, we may one day work with sports betting, but that's not our focus right now.
Online gambling is already a reality, with hundreds of companies offering online sports betting and casino. Is it also the future of companies like Intersena?
Yes, online gaming is increasingly entering our reality, and several companies in this market. Our focus is to offer a service of convenience and convenience to our customers, we act as an intermediary, and we want to continue on this path and always maintain our differential, which is service and security.
Source: Exclusive GMB