JUE 28 DE NOVIEMBRE DE 2024 - 05:43hs.
Next November 24 - 25

Salsa to share its experience on localization at next Affiliate Summit LatAm Mexico

Salsa Technology’s Global Head of Sales, Emiliano Avalos, is to star on an integral panel at Mexico’s Affiliate Summit LatAm, where he will share insight on how best to succeed in the region. The event is held at Hotel Presidente Intercontinental, Ciudad de Mexico, next November 24 - 25. Salsa is a bronze sponsor of the event where Avalos has been asked by Latam Media Group (LMG) to share his expertise on the market and future developments.

Salsa’s leading position in the region means Avalos is perfectly placed to talk about the challenges and steps required to establish a successful LatAm omnichannel operation. Mexico’s Big Bola has just celebrated its fifth anniversary partnering with Salsa Technology in a collaboration that sees the operator benefit from its market-leading solutions.

The Association of Permit Holders, Operators and Suppliers of the Entertainment and Gambling Industry in Mexico (AIEJA) is holding a concurrent meeting on 24th November where president Miguel Ángel Ochoa has also asked Avalos to speak about Salsa’s unrivalled knowledge of local markets.

The conference takes place within the framework of the AIEJA assembly, an association that brings together many of the operators and providers of the entertainment industry in Mexico. AIEJA and LMG have worked on various opportunities over the years, and in 2021 they decided to join forces to provide Mexican operators with an enriching experience on their omnichannel path, and best strategies to attract new players.

Affiliate Summit Latam + Omnicalidad is a fantastic opportunity to learn and debate the possible solutions that technology can deliver to the online gambling market today, with a particular focus on the Latin American regions.

Salsa Technology’s Global Head of Sales, Emiliano Avalos said: “I’m honored to have the opportunity to speak at both the Affiliate Summit Latam and AIEJA gathering where I will be sharing insight on the best practices to succeed in the region. LatAm has huge potential, but only for those who heed advice and deliver a truly localised growth strategy.”

Salsa Technology is a leading B2B company that develops customised solutions for the iGaming industry in Latin America and Europe. The company provides an omnichannel iGaming platform servicing both new and established online and land-based operators. Its leading game aggregator platform is live in LatAm and will be available in additional global markets soon.

The company began life in Video Bingo game development and is still renowned for providing the most innovative titles on the market. Video Bingo is a hybrid between Bingo and Slot games. The company is one of the most popular technology developers in the Latin American market and is rapidly growing into other markets.

The platform, technology and entire games portfolio is lab certified for Colombia, Mexico, Asia and Europe will be coming soon. More information about Salsa Technology can be found at www.salsatechnology.com.

Source: GMB