Hugely popular titles such as Jammin’ Jars 2, latest release Fat Drac and the upcoming Fire Hopper will be among the games available to players across the operator’s substantial estate, significantly enhancing the supplier’s presence across a variety of markets.
Active in 18 jurisdictions, Betsson provides one of the strongest and most diverse product offerings in Europe. As a result of this direct integration, Push’s content will continue to augment the operator’s quality slot portfolio with its player-first ethos.
Commenting on the release, Fiona Hickey, Head of Sales at Push Gaming said: “Having a high-profile partner such as Betsson make the switch to our platform is a milestone for us. This will allow us to ensure the refined service provision that it expects and aligns perfectly with our forward-looking growth ambitions."
“The player base available to us through this relationship cannot be understated – it hugely strengthens the exposure for our player-favorite content,” Hickey added.
Paul Malt, Head of Games at Betsson commented: “We’re rightly proud of the foundations we’ve built at Betsson and the way in which we provide our services to our loyal players. Having the likes of Push Gaming’s titles on our brands only furthers that provision.”
“It makes sense to streamline the supply of games directly and we’re looking forward to bringing more of the best in igaming content to regulated European markets,” Malt added.
Established as one of the industry’s most entertaining suppliers, Push Gaming is live across the majority of Europe’s key regulated markets with the likes of Casumo, LeoVegas, Entain and The Rank Group.
Source: GMB
