“BP Sports was chosen because of the trust, professionalism and relationship that we identified in the company. 2022 will be a year of growth for Betano, and we need to be close to those who will make the difference with us,” said Alexandre Fonseca, country manager for Betano in Brazil.
One of BP Sports' partners is Bernardo Pontes, who has extensive experience in the sports market, having worked in clubs such as Vasco, Fluminense, Corinthians, Cruzeiro and more recently Flamengo. In addition, he is one of the founders of SporTeach, a training platform for the sports market, and a columnist for Máquina do Esporte.
“The arrival of Betano is the certainty that we are on the right path in this objective of bringing brands closer to the sports market. Betano is the biggest sponsor of world football and, for us, it is a great satisfaction to be part of this moment of growth for the company,” highlighted the executive.
Source: Máquina do Esporte
