Three fans of Athletico Paranaense and Betmotion players enjoyed a day of activities at the Joaquim Américo Stadium, the club's arena, provided by the brand. Entitled to a companion, they visited the pitch, locker rooms and received official team jerseys and products of the company.
After various activities and gifts, fans watched the match between Paranaense and Atlético Mineiro in Betmotion's box in the arena, closing the day of experiences at the club. The fans had a great party, and on the pitch the team from Paraná took the vice-championship of the Copa do Brasil, ending the 2021 season with another great result. In November, the ‘Hurricane’ was two-time champion of Conmebol Sudamericana, the only Brazilian to conquer the achievement.
“It was a very special day for Athletico fans, winners of the Betmotion cultural contest, and also for the brand. Actions like this reinforce our relationship with the club and its base. It was incredible to witness the joy of the awarded fans in the arena, knowing even more about the history of the stadium and the club,” celebrates the country manager of the brand in Brazil, Fernanda Gomes.
Betmotion and Athletico Paranaense have been partners since June this year, in a sponsorship agreement. The online entertainment brand is present on the club's uniform, on the game jersey, and develops several actions aimed at fans of the ‘Hurricane’ on digital platforms.
Recently, the company celebrated 13 years of operation in the market by updating its brand positioning, and started providing a streaming service on the website with more than a thousand sporting events, including 12 European football championships such as the national one in France (Ligue 1), Spain (La Liga) and Italy (Serie A).
The only online entertainment site with Brazilian DNA, Betmotion is one of the main supporters of national sport, valuing values such as transparency, safety, solidity, trust and social. The company promotes the sport in the country with sponsorship from Athletico Paranaense, Magnus Futsal and Novo Basquete Brasil (NBB), as well as names such as Cristiane (football player), Mackenzie Dern (MMA fighter), Rodrigo Capita (futsal player) and digital influencers Negrete, Douglas Ninja and Billy from Br Futsal, brand ambassadors.
Source: GMB
