The SportsBiz LatAm awards target executives, sports properties and companies of the sports industry in the Latin America region.
Betcris has been nominated in the Best Marketing or Sponsorship Action category, one of the 10 that are highlighted by the program.
The company has long been a dedicated corporate sponsor and responsible member of the communities it serves. It has launched several initiatives and campaigns throughout the Latin American region designed to drive business growth while fostering a responsible gaming environment.
Betcris was specifically nominated for a SportsBiz LatAm Award for a campaign that included an all-expense-paid trip for several customers to this year’s MLB All-Star and World Series events. The firm, exclusive sponsor for MLB Latin America, provided the trip for customers from various countries to enjoy the All-Star Week experience.
In addition to tickets for the events, Betcris gave all the winners airfare from their country, airport-hotel-airport transportation, accommodations and per diem. These opportunities were originally planned to be offered by Betcris in 2020, but the global COVID-19 pandemic forced the operator to alter its schedule.
The awards ceremony is scheduled to be held virtually on December 9.
Source: GMB
