Of these five million, it is estimated that internal folders will impact around 1.125 million people, while enveloped buses in circulation will reach another 1.3 million people each, totaling 3.9 million.
"We are very happy to strengthen Betwinner's presence in Brazil through this expressive and moving campaign. It is an opportunity to show our ambassador, Roberto Carlos, idol of two great fan crowds in Brazil and mainly in Sao Paulo, the city we have chosen to reinforce our presence in the Brazilian market," says Joao Vaz, Director of Public Relations.
Both on the three enveloped buses and on the internal folders, there will be exclusive QR codes in which those interested will be directed to the Betwinner homepage with a welcome promotion. In this QR code, the new user will get a 100% bonus on their first deposit. The limit to earn the bonus is limited R$ 650.
In the itinerary of the three buses are predominantly the south and west zones of the city of Sao Paulo. Among addresses and neighborhoods that will be impacted by the off campaign are: Brooklin and the vicinity of Shopping Morumbi. Avenida Brigadeiro Faria Lima, JK Iguatemi, Shopping Villa Lobos, close to Parque Villa Lobos.
In addition to them, the Vila Mariana region, Shopping subway Santa Cruz, Higienópolis, Metrô Ana Rosa and Paraíso station are also on the itinerary. Finally, Av. Paulista, the Parque Ibirapuera region with the Monumento das Bandeiras and Avenida Vinte e Três de Maio are also on the route defined by the brand.
Founded in 2007 and operating online since 2016, Betwinner is a bookmaker with a team of highly qualified professionals. With its website available in over 50 countries, the company operates in markets in Europe, the Middle East, Asia, Africa, and South America.
Source: GMB
