FansUnite was able to secure this deal with the help of IMG Media & Events through their exclusive media and sponsorship representation of the PGL Major. The upcoming eSports tournament in Stockholm will be the first CS:GO Major after a 2-year break and will have the largest CS:GO prize pool in history.
Under the agreement, the PGL CS:GO Major will grant exclusive partner rights to VamosGG to deliver casino and esports betting with live odds and bonus offers for the tournament broadcast in Brazil. Throughout the event, VamosGG will be featured in advertisements and content during commercial breaks and social media commentaries, resulting in increased visibility for its wagering services in front of a massive live audience.
Partnership with Gaules
Additionally, to enhance the partnership, VamosGG is bringing the Major exclusively to the Gaules.tv community, positioning VamosGG as the enabler for the Major's exclusive broadcast to Brazil. VamosGG will work with Gaules to produce eSports-related content leading up to and during the event.
Gaules is one of the most-viewed live Portuguese language streamers in the world2. VamosGG will also share a co-branded studio with Gaules at the event.
Gaules commented: "I'm thrilled to bring the Major to the community, thanks to the partnership with VamosGG. We are passionate about CS:GO and look forward to the Major in Sweden. Who knows, we may have a Brazilian team in the final?"
Gaules' Social Media Reach:
"This announcement acts as our real public launch of Vamosgg.com, our Brazilian eSports first betting and casino site. Being granted the exclusive eSports betting and casino rights is a major win for us and the VamosGG brand. Our platform's ability to localize sights for very specific markets helped us secure this great partnership with Gaules. Not only is Brazil one of the largest esports betting markets globally but it is also one of the fastest growing,” said Scott Burton, CEO of FansUnite.
“CS:GO has always been our biggest betting market and Brazil represents the second biggest CS:GO viewership in the World. This is a massive opportunity for us to rapidly grow VamosGG and become a dominant brand in the market. We would like to thank Gaules for the opportunity and IMG for helping us navigate the deal", Burton added.
FansUnite is a global sports and entertainment company, focusing on technology related to regulated and lawful online gaming and other related products. FansUnite has produced a one of a kind complete iGaming platform, with a sports and esports focus geared for the next generation of online bettors and casino players.
The platform includes products for pre-match betting, in-play betting, daily fantasy, content and a certified RNG to produce casino style chance games. It operates multiple B2C brands and B2B software for the online gambling industry. FansUnite also looks to acquire technology platforms and assets with high growth potential in new or developing markets.
The company also provides technological solutions and services in the global gaming and entertainment industries. Its technology includes fixed/parimutuel odds, in-stream betting, live betting, casino-style games, cryptocurrency wallet and news content.
Source: GMB
