The Sports & Social/DraftKings venues will be designed by ICRAVE, an international strategy, design, and development firm, to provide an upscale, premier sports and entertainment experience.
“Today, so much of sports betting is focused on the mobile-technology aspect, however the in-person experience is an integral layer that we look forward to advancing alongside Sports & Social’s premier dining and entertainment offerings,” said Ezra Kucharz, chief business officer at DraftKings.
“By aligning with one of the fastest-growing entertainment concepts in the country, we now have the opportunity to bring our world-class products to life by offering engaging, interactive and fan-first destinations to skin-in-the-game customers,” Kucharz added.
A significant name in dining and entertainment, Sports & Social is an upscale gaming parlour and social lounge that features sports-watching and state-of-the-art audio/visual displays, made-from-scratch menu items, curated cocktails and entertainment.
Sports & Social is a concept by Live! Dining & Entertainment, a division of The Cordish Companies. A leader in the food and beverage industry, Live! Dining & Entertainment is one of the largest and most successful developers and operators of restaurants and entertainment concepts in the United States.
Live! welcomes 55 million visitors a year to its dining, entertainment, music, casino, hotel and sports-anchored destinations and venues nationwide.
“DraftKings is an industry leader in sports betting and entertainment, and we are incredibly excited to work with them to bring this new experience to life,” stated Reed Cordish, Principal of The Cordish Companies.
“We are always looking to create new and innovative experiences for our guests and this collaboration will allow us an exciting opportunity to do so, bringing an incredible premier sports-watching experience with sports betting all under one roof.”
The locations of the Sports & Social/DraftKings venues will be announced in the coming months.
Source: GMB
