Joining Betcris’ CEO Jose Duarte, Trustly’s VP Strategic Partnerships Kendall Myles, BetWarrior’s CEO Zeno Ossko, and Sporting Solution’s CEO Andy Wright, Reiderman analysed how the increased rate of technological adoption is impacting the betting industry, whilst discussing what operators’ priorities should be when seeking to adopt new innovations.
Highlighting today’s player characteristics, he added that it’s a must for bookmakers to provide their players with the betting experience they seek, otherwise it’s easy for them to look elsewhere.
Reiderman added that player expectations influence what operators bring to the market, and implicitly how software providers develop new products, new content and how this 3rd party content can be integrated smoothly.
He further stated that providers, operators and players constantly push each other to innovate the products and services they launch, mostly based on what happens in the technological landscape.
In the coming days BtoBet will be travelling to Amsterdam to attend iGB Live!
Source: GMB
