The expansion of Playtech Live’s studio facilities in Peru continues, with the launch of several new Blackjack tables targeted at the Latin American market.
In a market that is constantly growing and increasingly relevant in the company's business plan, Playtech decided to expand the gaming offer for its customers in the region. Now, users can choose to play in English or Brazilian Portuguese, while firm’s Colombian table is hosted by native Spanish speakers.
“The addition of these new tables is just part of an ongoing plan to deliver an ever-more exciting range of content across the LatAm region!”, explains the company.
For Playtech, the Americas in general -with Latin America also as a key driver of its business-, represents a very important market as expressed by its CEO Mor Weizer last week when commenting on the economic results of the first half of 2022: “The Americas remain one of the group’s biggest growth drivers, with continued strong revenue growth in Mexico as well as Brazil complemented by new launches and partnerships in the US, Canada and Peru.”
“I am delighted with the positive start that the group has made in the first half of 2022, delivering a financial performance ahead of our expectations with significant strategic and operational progress made against our objectives,” agregó Weizer.
Also In its first half 2022 report, the company made two highlights regarding the growth of its B2B sector in Latin America. Playtech said that Caliente in Mexico remains a key driver for strong revenue growth in the Americas, and that it is also excited by the significant opportunities afforded by the soon-to-be-regulated Brazil market.
Source: GMB
