Sponsor in Brazil of Copa América matches broadcasts on SBT, World Cup Qualifiers on Globo and CONMEBOL Libertadores on Fox Sports, Betfair.net starts a campaign that celebrates the fans' passion for Qatar 2022.
The communication aimed at Brazil has the 2002 world champions and brand ambassadors, Ronaldo and Rivaldo, as central figures.
The campaign 'O JOGO É OUTRO' (A Whole new Game) is the result of the joint work of the audiovisual producer Modernista Creative Producers and the advertising agency Ogilvy.
Source: GMB
