The sponsorship of the Group 1 race, the oldest and most important race in the Argentine turf calendar, further builds on the long-standing partnership at the Palermo course where SIS is the exclusive global distributor of pictures and data.
The announced deal also serves to underline the firm commitment SIS has to supporting racing within the Latin America region.
Hipódromo Argentino de Palermo hosts 69 Group races across the year, including other prestigious Group 1 events Gran Premio República, Gran Premio Polla de Potrillos y Potrancas and Gran Premio Selección.
All those races are available via SIS 24/7 Live Betting services, an end-to-end solution which offers round-the-clock betting event including live streamed pictures, data, on-screen graphics with betting triggers, and an extensive range of markets and prices.
As well as the Hipódromo Argentino de Palermo, SIS also works in partnership with a range of major courses in Latin America. In total, SIS delivers more than 27,000 live horse racing events each year, including races from Argentina, Brazil, Chile, Mexico, and Uruguay.
Michele Fischer, Vice President SIS Content Services, said: “The Gran Premio Nacional is a major highlight of the racing calendar in Argentina, and we are delighted to sponsor this year’s race given our long-standing partnership with the Hipódromo Argentino de Palermo racecourse.”
“Racing in Latin America has long been of great importance to SIS and we are keen to continue to expand on our existing commitments with our valued partners. We look forward to a highly competitive race which is sure to attract great interest worldwide.”
Hernan Fucile, Director of Simulcasting Operations at Hipódromo Argentino de Palermo, commented: “We’re delighted to have enhanced our partnership with SIS, which has built a solid reputation as a trusted provider of international racing content for many years, to encompass the sponsorship of this prestigious race."
“The Gran Premio Nacional is sure to entertain and thrill racing enthusiasts both here at the course and those following the action around the globe.”
Source: GMB
