MAR 26 DE NOVIEMBRE DE 2024 - 23:29hs.
Different prints and more

Copag launches interactive totem for customizing playing cards in São Paulo mall

Copag, the largest playing card company in Latin America and part of the Cartamundi group, has just launched an innovative project in a mall in São Paulo. The live marketing campaign runs until December 9th and customers can choose different prints and even a photo or image to make the packaging of the cards exclusive.

Copag, a Cartamundi group company and the largest playing card manufacturer in Latin America, launched a live marketing action to delight its customers. This time, with a space for customizing playing cards at Shopping Morumbi, in São Paulo.

Through an interactive totem, consumers can choose different prints and even define a photo or image to make their deck packaging unique. In addition, the space has the sale of other products, for consumers to know the company's news.

When buying 2 customized products or 1 customized product + R$ 40 in the store, the customer also gets a squeeze bottle as a gift.

The action takes place until December 9th, on the top floor, in front of The Graces, Kipling and Natura stores. And for those who don't live in São Paulo, Copag created a specific area on its website so that consumers can customize the card decks form their homes.

The customization is valid for Baralho 139 (Deck 139), the most famous of the Copag line. Manufactured since 1923, it remains a product of innovative technology, produced in high quality cardboard, which guarantees great durability and comfort in handling.

The project to leave the deck to the customer's taste is not limited to the traditional deck, but also to other products in the Copag line, such as Mico, o Baralho Amazônia and Baralho Esporte, among others.

Source: GMB