M88 Mansion partnered up with Sevilla FC midfielder Ivan Rakitić, appointing him as their new brand ambassador for Spanish LaLiga. The Croatian football star will be the casino’s official representative for LaLiga’s 2022/23 football season.
The partnership marks the latest attempt by M88 Mansion to connect with global sporting audiences, bringing prominent athletes under its roof to represent the operator. The Croatian superstar makes a perfect addition to M88 Mansion’s already strong lineup of names.
M88 Mansion head of commercial Alan Wafer was similarly pleased to see the football ace become a part of the company’s family and represent the operator in LaLiga. “We are delighted to have Ivan Rakitić become part of our family. At the same time, this strengthens our relationship with LaLiga, one of our biggest partners to date,” Wafer said.
Commenting on the opportunity, Rakitić said: “I’m truly honoured with this endeavour. I got to do some fun stuff that I really enjoyed. Meeting some Asian fans was also an experience that I will never forget. Thank you, M88 Mansion.”
The 34-year-old Croatian has been playing in Spain since 2011, playing for Sevilla FC until 2014 prior to transferring to FC Barcelona. He then returned to Seville in 2020.
His winner’s medal collection includes the 2013-14 UEFA Europa League with Sevilla FC and the 2014-15 UEFA Champions League with Barcelona. He is also a four-time LaLiga champion and four-time Copa del Rey winner with Barcelona.
Furthermore, he was also part of the Croatian national team that finished runner-up at the 2018 FIFA World Cup. He retired from international football in 2019, compiling 15 goals in 106 appearances.
M88 has a long history of teaming up with prominent names from the world of sports. The operator has managed to sign Steven Gerrard, a famed soccer player, ahead of the 2022 FIFA World Cup, and the company similarly teamed up with boxing champion Manny Pacquiao.
M88 has put a big emphasis on bringing more popular athletes and names from the world of sports as ambassadors in Asia where the brand is gathering momentum and where fans recognize many of the names that the company has been signing up to represent it.
Source: GMB
