GMB - What is your assessment of the performance and growth of EstrelaBet in 2022? Was it what you expected or exceeded expectations?
Fellipe Fraga - The answer to this is difficult because while it thrills the growth we have had, we have always had in mind a very clear vision of where we want and can get to. Anyway, I can say that 2022 was an amazing year for EstrelaBet.
Could you list the main goals achieved?
We started 2022 with a new website, completely redesigned. Throughout the year we have been consolidating partnerships and sponsorships that make us very proud, from Internacional in Série A to even the excellent project by Resende, champion of the Rio Cup.
Estrela was recognized by the public and the industry, receiving two awards, which makes us happy and gives us a lot of responsibility. There were so many things that it's difficult to list, but in general, we reiterate our thanks to all the partners who made this possible.
In your industry sector, what topics or technological advances do you think will dominate the market in 2023? What will be future trends?
I believe that the year 2023 will consolidate the Brazilian market as a major global exponent. Companies have reinvented themselves to create novelties on their websites, seeking more interaction and retention of players who found on sports entertainment sites an option of fun and social interaction. The expectation is a 2023 with smarter partnerships since the partners themselves will understand more of the product they advertise.
Have you noticed that the Brazilian gaming market has evolved this year or has it missed another opportunity? What do you see about regulation in the country for 2023?
The evolution was clear. The only missed opportunity was, in fact, the deadline for regulation that President Jair Bolsonaro, who had "the knife and the cheese in his hands", did not do. Hope now rests with the new government of President Lula da Silva, who, disconnected from the most conservative group in Congress, can move forward with regulation for Brazilians that is adequate and healthy for the sector and mainly for the country.
What are EstrelaBet's main goals/objectives for 2023?
We arrived in Brazil with the aim of being the company to be recognized by the customer when thinking about entertainment. This follows our goal, which will now also include other markets. EstrelaBet will also be more present in sports.
We have already announced some new sponsorships, with emphasis on the Brazilian Futsal Team and also Beach Soccer, which greatly motivates us to encourage these types of football in search of the sixth championship of each of them.
Source: Exclusive GMB
