As part of the partnership, Betway will receive in-arena branding throughout Fiserv Forum and on Bucks digital assets as part of the Betway Game Rewind; a feature that highlights the Bucks’ last matchup against their current opponent across their popular social media channels.
Betway have a growing presence in North America and will now partner nine NBA sides.
Anthony Werkman, CEO of Betway, commented: “Adding to our already impressive portfolio in the NBA, we’re very happy to welcome Milwaukee Bucks to our family of partners.”
“The Bucks are having a great season in the NBA and we’re looking forward to sharing the thrill of their successes together,” Werkman added.
Bucks Chief Business Development & Strategy Officer Matt Pazaras, said: “We’re thrilled to partner with Betway and bring their world-class brand to Bucks fans.”
“Betway has been a fantastic partner to work with from the start and we look forward to growing our relationship with one of the premier online betting and gaming brands in the world,” Pazaras concluded.
Source: GMB