The brand will be present on the athletes' uniform and on court properties, such as insertion in LED signs. The agreement also guarantees Rivalo participation in actions in the digital scenario with the event, in addition to activations in the places of dispute.
The Mikasa Open opened its 2022 calendar in January, at Praia do Gonzaga, in Santos (Sao Paulo), and once again brought together the main names of national footvolley in intense dispute. The category finals were broadcast live on Sportv. After the edition in Curitiba, the tournament will still have four more stages in the season, touring cities and entertaining the public with strong emotions on the court.
"Footvolley is one of the fastest growing sports in Brazil in recent years, so being present in the biggest championship of the sport in the country is an important step for Rivalo," said the bookmaker’s acquisitions manager in Brazil, Guilherme Bucchi.
“We are happy with the results that the Mikasa Open has presented. Footvolley is growing every day, and we are pleased to bring big brands closer to the sport, as is the case with Rivalo. The first stage, which took place in Santos, was a success, and we are sure that the one in Curitiba will be no different. With the help and partnership of these companies, we will continue to grow and reach higher flights,” added the event organizer, Giba Diniz.
“It's very important to build lasting relationships when it comes to sponsorship in sport, and that's why the deal between Rivalo and Mikasa Open is to be highly celebrated. The brand will be present in five stages of the calendar, which opens up many opportunities for activations throughout the year,” concluded the commercial director of 100 Sports, Felipe Gomiero.
Source: MKT Esportivo
