“Betnacional works to stimulate sport throughout Brazil and we saw in the ‘Taça das Favelas’ a great opportunity to amplify our objective,” says Newton de Oliveira Neto, CMO of NSX Sportsbetting Ecosystem, Betnacional's platform.
Betnacional is also sponsor of the TV broadcast of the finals of the tournament in Rio de Janeiro. Commercials by the brand's ambassador, Vini Jr., ace for Real Madrid and Brazil’s national team, will be shown in the broadcasts.
“Vini Jr. is a great example for a multitude of boys who dream of a career as a football player. We are convinced that his image is an inspiration for many children and young people,” highlights Oliveira Neto.
In Rio, the ball will roll on July 30th and 31st, at Campo do Realengo, a place that is undergoing works to become the ‘Taça das Favelas Realengo Sports Center’. The Rio version of the tournament will be contested by 107 teams from favelas (Brazilian shack or shanty town), with 28 women's and 79 men's. There is no age limit for women. For boys, young people aged between 14 and 17 are allowed.
The 2022 São Paulo Favelas Cup will be contested between 128 teams, 32 female and 96 male. Games start on July 30th at Vila Manchester, and the grand finals will be on October 8th.
Favelão, the national stage of the tournament, will have teams from the 22 participating states and will take place between October and November.
The ‘Taça das Favelas’ is organized by the Central Única das Favelas (CUFA), chaired by Celso Athayde.
A member of NSX, a platform that revolutionized the Brazilian sports betting market and was able to create a unique ecosystem with technological solutions, strategic marketing, content, exclusive services and many successful cases, Betnacional follows the concept of " bet of Brazilians" with the fastest service in the country when making withdrawals and deposits through PIX.
Currently, the bookmaker sponsors the teams from Náutico, Sport, Santa Cruz, Vila Nova, Vitória and XV de Piracicaba and has as ambassadors players and former players such as Vini Jr., Hernanes, Manoel Tobias, Jean Carlos and Givanildo Oliveira.
Source: GMB
