The event proposes an immersive journey in the sports scenario of console, PC and mobile devices, uniting competitive universes in one place. With the participation of great teams and invited athletes, MEG 2022 offers more than R$ 500,000 (US$ 97k) in prizes with 8 modalitie: CSGO (open and female), Fortnite, Dota 2, eFootball Mobile, Brawl Stars, Clash Royale, Tekken 7 and Starcraft II.
According to Dalmo Castello Filho, CEO of GTG, the creation of MEG is a symbol of the process of consolidation of the gamer market in Brazil.
“MEG came to expand and be the center of the eSports scene in Latin America. Making a parallel with the Olympic and Pan American Games, the MEG will have several modalities in the same event, bringing together the great stars and discovering new stars of electronic sports. We were born with the aim of generating a sense of belonging in the community of each game, allowing fans to live the experience of competing in the same tournament as their idols,” comments Dalmo.
Divided into three stages, two online and one in person, the MEG starts with the Open phase, open to the general public, and goes on to the playoffs, which receive outstanding teams and athletes from each modality, until reaching the finals. MEG provides more than 70 hours of online broadcasts, in Portuguese and Spanish, on the project's channels (YouTube and Twitch).
The in-person finals of the event will take place on October 22 and 23, at Arena Carioca 1, stage of the Rio 2016 Olympic Games, with 8 hours of live broadcast on Sportv, in addition to official channels.
Among the tournament's communication actions, the event features informative and entertainment content in various formats on Instagram, TikTok, YouTube, Discord and Twitch, with the participation of major influencers to enhance conversations with the public and engagement.
"eSports are constantly evolving in Brazil and Latin America, and MEG is another big step in the development of this scenario. The tournament is already strong, as an evolution of WESG Latam, expanding games and platforms, bringing relevant competitions and focusing on in the direct connection with the community, both in the amateur and professional classes," says Leandro Valentim, CEO of Player1 Gaming Group.
Hosted by GTG and Player1 Gaming Group, MEG is presented by Oi, sponsored by Legion by Lenovo and TNT Energy Drink, and supported by Snickers, Dreamies and APC by Schneider Electric.
“Once again, Oi reinforces its support and investment in the gamer universe, which grows every year. Together with our Oi Fibra service, we promote high-performance connections and help to increase the cultural revolution that digital games provide, the greater the diversity of players, the better for the growth of the eSports modality,” says Livia Marquez, director of Communication and Media at Oi.
GTG (Good To Game) is V3A's games and eSports vertical and emerged as a one stop shop in the sector to offer sponsorship and business opportunities in its events, proprietary projects, tailor made consulting, among other services.
In its portfolio, the company has the eSports Brasil Award, in partnership with Grupo Globo, and WESG Latam, the largest multiplatform eSports competition in Latin America.
Player1 Gaming Group is Globo's Games and eSports spin-off and has in its portfolio the Player1 platform (matchmaking and team making); eSports tournaments and championships: JEE, TUeS, CBCS, eGol, WESG Latam; the Prêmio eSports Brasil and GG eSports Summit events; eSports league management company LnK Gaming, Player1 channels (youtube, twitch, instagram, facebook, twitter, tiktok and booyah) and Player1 Studios, with productions and co-productions such as 'No Gás do Just Dance', ' FC Futebol de Casa', 'Looking for a Caster', and 'Looking for a Streamer'.
Source: GMB
