MIÉ 27 DE NOVIEMBRE DE 2024 - 08:46hs.
Contract for one year

Ex Brazilian footballer Amoroso is new ambassador of bookmaker Dollar.Bet

Former football player Amoroso, champion of Copa América for Brazil and Libertadores and FIFA Club World Cup for São Paulo, has just been announced as the new ambassador for Dollar.Bet. The contract between the athlete and the online entertainment platform for sports betting is valid for one year and was negotiated by the sports marketing agency Wolff Sports.

The athlete, who has a career spanning more than 20 years, was a player for the Brazilian National Team and was part of the 1999 Copa América champion team, played for clubs in Brazil and abroad, including São Paulo, with which he won Libertadores champion and World Champion; Borussia Dortmund, where he won the Bundesliga; in addition to Flamengo and Milan. Amoroso was top scorer in several tournaments, such as the Brasileirão (1994), Italian Championship (1998-1999), German Championship (2001-2002) and the FIFA Club World Cup (2005).

Valid for one year, Amoroso's partnership with Dollar.Bet provides, among the counterparts, the use of the athlete's image in the company's advertising campaigns, presence at events, in addition to his participation in posts on the brand's social networks. He will also include posts related to Dollar.Bet on his own social media.

“As the owner of Dollar.Bet, we are extremely pleased to have Amoroso as our brand ambassador. Undoubtedly it will be a big step in our trajectory and fundamental for our marketing strategy,” says Marcio Francisco Campos Cavalcante, partner-owner of Dollar.Bet.

“It is an honor for me to be the new ambassador for Dollar.Bet. In the year of the World Cup, representing a brand that believes in the sport and understands the greatness of the history of Brazilian football is a source of pride,” adds Amoroso.

Wolff Sports is the sports marketing agency that most closes sponsorships in Brazilian sport. It was created in 2006 through the experience of Fábio Wolff, who has been working in the sports area and event organization for 26 years, in addition to providing consultancy helping in the planning, strategy, development, creation and activation of marketing for companies in the sports segment. Since then, it has become the number 1 sponsorship agency in Brazilian sport, with more than 2500 contracts closed in the last seven years, involving 102 clubs, national and international.

Source: GMB