MIÉ 27 DE NOVIEMBRE DE 2024 - 08:55hs.
WOMAN IN BRAZIL (WIBR)

MIBR launches platform to give visibility to women in eSports

An organization present in the Series B of the Brazilian Free Fire League (LBFF), MIBR launched this Tuesday (30) a platform that emerged to give visibility to women in electronic sports. Woman in Brazil (WIBR) wants to stimulate and encourage all those who have the desire to pursue a career and work in the field. The initiative also counts with the support of 1xBet, official sponsor of MIBR.

"We were born and grew up hearing that games are for boys. This is a cultural belief that we need to change. WIBR is here to help with this change. We want more girls looking at this universe as a career possibility and companies looking at girls as great assets to work in this area,” highlights the organization's CEO, Roberta Coelho.

The platform presents a universe of the gaming and electronic sports industry that still does not receive the attention of lovers of the area. That's because there are careers in marketing, finance, business, legal and more.

All those who identify as female or non-binary will need to go through a process before appearing in the talent section. This includes a step-by-step registration process, validation of information and, finally, receiving due attention from the platform at the indicated location.

The portal also allows women's channels on the Twitch platform to be nominated for greater disclosure.

The announcement reveals that the idea is to close the year 2022 with more than 8 thousand registrations, in addition to holding face-to-face meetings and educational campaigns focused on spreading the idea that everyone is welcome in the world of games.

Source: GMB