Gaming Operations Academy is a boutique training and consulting agency comprised of a team of diverse gaming professionals working in all areas of the industry space. “We are committed to promoting fairness, inclusion, professionalism, diversity, honesty and transparency in the gaming space,” states the Academy. The sessions focused on Latin America are supported by Sportingtech.
This 3 hour x 2 two day (August 9-10) live course provided by Perrier offers networking opportunities by interacting with peers, asking follow up questions after each module as well as a CPD Certificate upon completion. After it, there will be able to access a private 20-minute one-on-one follow-up session with the coach.
The course covers the following contents:
1. Online Gaming Ecosystem
2. Business Model
3. Promotional Tools
4. Player Acquisition
5. Player retention
The master class will expand skills and knowledge to maximize the performance of an online gaming operation. Participants will be able to define the criteria to select the best platform according to their needs, as well as put together a Marketing and CRM Plan designed especially for them.
Participants will develop skills and knowledge on running an effective online gaming business and the strategies to employ when faced with various challenges such as:
*Select an online gaming platform, game providers and payment methods;
*Understand how bonuses work, calculate risks and determine requirements for the best use of bonuses;
*Learn how the RTP is calculated in a slot and how odds are calculated in sports betting;
* Counteract rising costs of player acquisition and increase return on investment through the use of innovative conversion tunnel initiatives;
*Understand player profiles and psychology to increase player engagement and maximize value, among other CRM and marketing concepts.
More information and registration, click here.
Sebastián Perrier has +10 years of iGaming experience in Latin America. He is a founding member of Neko Games and iGaming Latam.He is also leading the expansion of vBet in Latin America, a brand of BetConstruct.
Before that, he has carried on projects for Jackpot joy, Scientific Games, Betmotion.com, Trillonario.com, PaddyPower.com and Google Inc. Perrier holds a first-class honors MBA from University College Dublin and a Casino Strategic Management certificate from the University of Nevada, Reno.
Source: GMB
