The video was shot in Rio de Janeiro when the contract was signed with the Real Madrid and Brazilian National Team star, at the end of June.
In it, the Brazilian idol stars in shots and goals in a video produced by Lean Agência, which is part of the NSX conglomerate. With all the determination that characterizes the 21-year-old and one of the great promises of the next World Cup, Vini Jr. leaves his striking and outgoing smile before the end of the video.
The athlete signed a contract to be an ambassador for Betnacional at the end of June and was released exclusively by GMB, joining importante names like Hernanes, Manoel Tobias and other stars. At the time, Lean produced the commercial that is now on the air.
Betnacional chose the Real Madrid ace as ambassador for the strength and determination of the young man, who believed in himself and fought hard to reach the top of the world and already be compared with great Brazilian and international players as one of the best in the world today.
Vinicius Jr. has an entity to support needy communities through Instituto Vini Jr., also supported by Betnacional. With the new commercial, the company hopes to further engage the fans of the Brazilian National Team and reinforce Betnacional as the bet of Brazilians.
Betnacional uses the platform of NSX, a technology company that has developed a leading sports betting platform in the market. On its website, the company offers the main betting markets, the best ODDS, live games, an interactive map with statistics and all the most common payment methods on the market, including pix and 0 “fastest cashout on the market”.
Newton Neto, marketing director of the NSX/Betnacional Group, left on the company's social networks his greeting for the campaign: “Congratulations to Lean agency for another brilliant work for our ecosystem.”
The agency itself highlighted that it is entering the field with Vinícius Júnior in possession of the ball. "The clip represents the feeling of the nation, our strength, determination and the need to overcome challenges. The entire campaign, strategically planned, creative and without frills by the Lean team, was recorded in Recife, Rio de Janeiro and São Paulo, and is part of the multiplatform advertising that has been stamping pieces on Digital and OOH since the beginning of the second semester," it highlighted.
Source: GMB
