Betnacional, one of the largest bookmakers in operation in the Brazilian market and part of the NSX ecosystem, is in a direct campaign with a view to the Qatar World Cup. After signing a brand ambassador contract with one of the biggest promises in Brazilian football, striker Vini Jr., the company has now focused on the Brazilian national team's fans.
The bookmaker has just closed a sponsorship contract with ‘Movimento Verde Amarelo’, the largest organized crowd of the Brazilian national team, which should take at least 3,000 people to Qatar and move around 10 to 15 thousand people in the country that will host the World Cup. Luís Carvalho, aka Vasco, founder of the ‘Movimento Verde Amarelo’, spoke exclusively with GMB during the recent edition of BFEXPO 2022.
GMB – What does the support of Betnacional represent for the Movimento Verde Amarelo?
Vasco – It was very important for us to have a better structure of action and we will be playing together with the National Team. Betnacional's support was essential to ensure this and to attract even more people to cheer with us. We believe that fans win games and those who support also play. So, this sponsorship by Betnacional is not just for the Brazilian fans, but for the national sport as a whole.
It's the bet of the Brazilians!
It is the bet of the Brazilians. It's Betnacional in the head!
Did you expect this deal to be closed so quickly and on the eve of the World Cup?
We were very happy with the contract. I thank all the owners of Betnacional, Nathan, Newton, Rafa – and I may not mention a few – but we are very happy for the support. Being associated with a company as strong as Betnacional is a recognition of the work of the Movimento Verde Amarelo.
Can we bet on the Movimento Verde Amarelo?
You can bet without a doubt. Play all your chips in the Movimento Verde Amarelo. We will work to make the biggest crowd movement in the history of a World Cup there in Qatar with support and together with Betnacional.
And will the movement also be in the sense of betting on Betnacional?
No doubt. We have a series of actions to be taken together with Betnacional. The movement has more than 176 embassies spread across Brazil and the world. We have a plan so that all embassies and all members of the Movimento Verde Amarelo are betting on Brazil, as we always do, and when they want to make a little money, bet via Betnacional.
How many people do you intend to be with in Qatar?
Today in our groups there are about 3,000 people. We also have partnerships with Grupo Águia and Estela Barros, which is expected to take another 3,000 people. There in Qatar there are about 2,000d people, so we expect to move between 10 and 15 thousand people.
Can you bet on success?
Bet without a doubt and also bet on Betnacional.
Source: Exclusivo GMB