The platform featured CMO Ricardo Bianco Rosada, in addition to legal consultant Ana Bárbara Costa. Both even participated in a panel that brought together all sides of the betting industry with a fundamental objective: to assess the current scenario of sports betting and pave a path to a prosperous future based on Integrity and supported by the most appropriate regulatory frameworks.
Ricardo Bianco Rosada revealed the Brazilian betting company is about to be regulated, citing the many divisions of Brazilian football that lead to a lack of control.
Ana Bárbara Costa Teixeira mentioned hardship in being competitive in Brazil, seeing that illegal betting makes it harder for the sports gambling industry to be sustainable. Ana also talked about how galera.bet is spreading the message of diversity between sports fans in Brazil and sponsoring men and women teams.
"It was an opportunity to show executives around the world the work done by our company, engaged with the best practices of compliance, transparency and responsible gaming with our clients. And it also comes at a time when Brazil looks forward to the regularization of our segment, and on our part we are 100% prepared for when that happens," said the CMO of galera.bet, Ricardo Bianco Rosada.
"Since it was created, SIGA has played an important role in defending and promoting best practices in the sports industry, in sports organizations, among athletes and sponsors in the sector, promoting values such as fair play, social inclusion and ethical behavior in sports, directly fighting match fixing and other illicit practices in sports. These are essential values for the sustainability of the sports betting market and which are in the DNA of galera.bet," stated Ana Bárbara Costa, legal consultant at company.
Important names present
For this, which is one of the largest meetings in the world related to the theme, great names from the most diverse media and companies were present.
In all, there were 250 global leaders and 1,000 participants, including important executives and speakers. Representatives from the world of sport, government, business, media and technology, civil society, academia and youth participate.
Among the main names, James Parker, General Counsel and Integrity Officer of the Boston Celtics; Rute Soares, Director of Integrity and Compliance of the Portuguese Football Federation; and José Carlos Oliveira, Legal Director of Sporting, Portugal, share their experiences and views. Companies like CNN, UEFA, MLS, United Nations, Liverpool, Adidas, Mastercard, Microsoft were also present.
Also attending the event were La Liga President Javier Tebas, members of UEFA's financial board, as well as OECD officials responsible for integrity and anti-corruption policies.
Source: GMB
