MAR 26 DE NOVIEMBRE DE 2024 - 21:41hs.
One-year contract

Esportes da Sorte announces Wolff Sports as consultant for sports marketing

Esportes da Sorte, a bookmaker that has emerged in the Brazilian market with various sponsorships, activations and advertising campaign on TV Globo, has just announced that it has hired Wolff Sports to deal with all the issues related to partnerships with the clubs supported by the company.

After the creation, execution and supervision of activations in events such as Rafael Nadal in Brazil, Wolff Sports and Esportes da Sorte signed a one-year contract for the sports marketing company to provide advice related to the sponsorships of clubs supported by Esportes da Sorte.

"Our company has the philosophy of always seeking partners who can aggregate with experience and market knowledge in our projects. Given the investments of Esportes da Sorte in Brazilian football, we saw another opportunity to have at our side a company that came to add value," said Icaro Quinteiro, COO of Esportes da Sorte.

“We chose Wolff Sports for its track record of successful and recognized work in the national sports scene and for the excellent relationship we created in punctual work in which the company was essential for the conduct of the project," added Quinteiro.

The agreement provides for a 360° sports marketing consultancy, which involves the entire management of current sponsorships, with preparation, execution and supervision of a strategic plan of brand activations.

In addition, Wolff Sports will monitor each club's daily life, ensuring that the desired results in the partnerships are achieved and the connection with the fans is enhanced to the maximum.

Source: GMB