The CONFUTs events, which aim to generate a business environment for clubs and companies, participated in yet another closed partnership. At the beginning of January (2), América announced the biggest sponsor in the club's history. With a contract until December of next year, the team from Minas Gerais has the bookmaker EstrelaBet as a new partner.
Both brands participated in the last edition of Confut Nordeste, which took place in November 2022. Through the conference, it was possible to participate in networking moments, which later resulted in the closed deal.
Arthur Lobo, CEO of Confut, comments on the happiness of the event being able to provide environments that result in business for the football industry.
“We were very happy to see the materialization of our various efforts to build and bring relationships closer together, with the main premise of generating new business for our sponsors, affiliates and partner clubs,” he commented.
According to him, the deal established between EstrelaBet and América, in addition to generating a significant result for both brands, which is highly supported in the market, “places CONFUTs events as an important part in the construction of a B2B environment conducive to the development of the industry football.”
CONFUTs Events seek to promote an environment for business generation, networking and exposure of content that collaborate for the development of the national football industry and also of South America.
In 2022, the conference was held in two versions, Confut Sudamericana and Confut Nordeste.
This year, the event will continue to bring together the main players and names in national and South American football, to discuss trends, challenges and opportunities in the football market.
Confut Sudamericana 2023
Location: Hotel Hilton Barra (Rio de Janeiro) – July 12 to 14
Northeast Confut 2023
Venue: To be defined – November 23 and 24
Source: GMB