MAR 26 DE NOVIEMBRE DE 2024 - 21:38hs.
The event promoted the approximation

Confut CEO welcomes partnership between EstrelaBet and América-MG

At the beginning of this year, América-MG and EstrelaBet announced the club's master sponsorship contract with the betting operator. The celebration was not restricted to the parties, and even generated satisfaction in Arthur Lobo, CEO of Confut, the most important football event in South America. “We were very happy to see the materialization of our efforts to build relationships,” since both brands participated in the last edition of Confut Nordeste, where the initial talks took place.

The CONFUTs events, which aim to generate a business environment for clubs and companies, participated in yet another closed partnership. At the beginning of January (2), América announced the biggest sponsor in the club's history. With a contract until December of next year, the team from Minas Gerais has the bookmaker EstrelaBet as a new partner.

Both brands participated in the last edition of Confut Nordeste, which took place in November 2022. Through the conference, it was possible to participate in networking moments, which later resulted in the closed deal.

Arthur Lobo, CEO of Confut, comments on the happiness of the event being able to provide environments that result in business for the football industry.

“We were very happy to see the materialization of our various efforts to build and bring relationships closer together, with the main premise of generating new business for our sponsors, affiliates and partner clubs,” he commented.
 


According to him, the deal established between EstrelaBet and América, in addition to generating a significant result for both brands, which is highly supported in the market, “places CONFUTs events as an important part in the construction of a B2B environment conducive to the development of the industry football.”

CONFUTs Events seek to promote an environment for business generation, networking and exposure of content that collaborate for the development of the national football industry and also of South America.

In 2022, the conference was held in two versions, Confut Sudamericana and Confut Nordeste.

This year, the event will continue to bring together the main players and names in national and South American football, to discuss trends, challenges and opportunities in the football market.

Confut Sudamericana 2023

Location: Hotel Hilton Barra (Rio de Janeiro) – July 12 to 14

Northeast Confut 2023

Venue: To be defined – November 23 and 24

Source: GMB