Some of the group's success stories, such as F12.Bet, the F12partners.club affiliate program, the new UmpraUm Challenge football modality, the new digital lotteries program F12mania, and the Free2play F12.fans engagement platform, will be present at the company's booth.
ICE London is an event focused on exchanging experiences and technological solutions between gaming and entertainment companies, and in it, participants will be able to learn more about the strategies that have leveraged the exponential growth of f12 entertainment group operations in the last nine months.
With emphasis on F12. Bet, the sports betting site of the King of Futsal, has won over 1 million customers in less than a year since its launch. To this end, it bet on differentials that were fundamental for rapid growth, such as exclusive and innovative games, special promotions, online and offline experience for customers, as well as strategies with relevant and recognized influencers in Brazil and worldwide, such as ‘Luva de Pedreiro’.
"In March, F12.Bet completes one year in the sports betting and casino games market. We have managed to grow rapidly in the segment and the secret of this, for sure, lies in our communication strategies, in the development of new football modalities, such as the UmpraUm Challenge, and exclusive games such as FogueteX and Embaixadinha. In addition to the launch of our affiliate program, F12Partners.club," said founding partner Marcelo Seiroz, who will attend ICE show.
"We always work our projects to add innovation and the best experience for our client. Being at ICE London will allow us to share some of our brand strategy with the main players in the iGaming industry, as well as being a great opportunity for the F12 group to establish new partnerships for the future," he added.
ICE London promotes the connection of ideas and people from the gaming and entertainment industry over the three days to provide moments of interaction, knowledge and technological solutions among gaming professionals from all sectors.
iGB Affiliate
Continuing its London tour, F12 Entertainment, along with its betting site F12.bet, will be presenting its affiliate program, F12partners.club, for the first time at the world's premier segment event, the IGB Affiliate London.
With high growth, the F12 Partners Club is gaining more and more affiliates, and with less than 6 months of operation, it will already have a space and participate in the largest iGaming affiliate event in the world. The idea is to find new partnerships for the program in addition to finding partners that are already part of the F12 affiliate team.
In addition, the space will have a demonstration of the new and exclusive crash game by the brand's influencer, Luva de Pedreiro, who will also attend the event.
The F12 partners.club affiliate platform is Income Access, a program with more than 20 years in this market, offers F12 affiliates a complete dashboard that allows them to see the results in a detailed and customizable way, in addition to tracking for secure links, marketing and support materials.
The program is under the command of the affiliate manager, Carlos Novaes, who offers differentiated support along with a whole team of agents for all types of partners. “We offer the best deals seeking to consolidate long-term partnerships with our affiliates,” guarantees the executive.
“F12partners.club is a program that was recently launched and is in full growth. Our plan has always been to create a community with several advantages for the user and today we can say that we built that. Whoever participates manages to profit and take advantage of all the standards and credibility that we build in all brands of the F12 group. Being present at the IGB in London will be a way to increase the visibility of the program and show some of the success we have achieved,” says Marcelo Seiroz, founding partner of the group.
Source: GMB