With the agreement, the Vai de Bob brand will be stamped on the lower front bar of the shirt and the contract between the parties will be in force throughout the Rio de Janeiro State Championship this year.
In addition to exposure on the shirt, Audax Rio will also deliver inserts on the club's social networks and ensure exposure on the official backdrop used in press operations throughout all the team's games.
The positioning of Vai de Bob's Marketing Department in relation to sponsorship highlights not only the exposure that Audax Rio generates in the Rio de Janeiro State Championship, but also its management and how this contributes to leveraging the Vai de Bob brand.
“Vai de Bob is pleased to have agreed to this partnership. Audax Rio is a good example of management and resilience in Rio de Janeiro and Brazilian football. The potential of the exposure that Audax Rio offers is great and, on the other hand, together, we will make a difference in the sports betting market in Rio de Janeiro and throughout the national territory,” says the brand.
Marcio Silva, CEO of Audax Rio, believes that the partnership with Vai de Bob is a form of direct communication with the fans who he hopes will adopt the company as their own when placing a bet, an act rooted in the fan culture Brazilian.
“The Audax and Vai de Bob partnership is very important for the club and very important for football. Vai de Bob is a serious company, which started its operations in Brazil and we hope that Audax Rio fans choose the brand to place their bets,” said Silva.
Source: GMB
