MIÉ 18 DE SEPTIEMBRE DE 2024 - 22:36hs.
The betting house joins EA SPORTS FC 24 tournament

BetGoals sponsors Liga das Minas to promote gender equality in eSports

BetGoals, a sports betting company created by the leading provider of solutions iGaming Platform, which is innovating the Brazilian market, announces an exciting partnership with Liga das Minas, a renowned eSports tournament for the EA Sports FC 24 football game (formerly known as FIFA), exclusively focused on female players.

BetGoals is committed to being the official sponsor of Liga das Minas tournament, strengthening its commitment to fostering gender equality in the thrilling world of eSports.

Organized by SMPlay, Liga das Minas was established with a clear vision of providing women with opportunities to develop their professional careers in eSports and enjoy competitive experiences with complete safety and community support.

Frequently, female players face prejudice and are not as warmly welcomed in mixed-gender tournaments. This revolutionary initiative aims to change this reality by creating an inclusive space for both players and fans.

The first season of Liga das Minas began in March 2023 and enjoyed tremendous viewership success, with over 850,000 views during the five stages that took place.

Due to this success and popularity, the second season is already underway, having started in September of this year, promising even more competitive action and entertainment for EAFC 24 enthusiasts.

Liga das Minas tournament is livestreamed on the SMPlayTV, Thatagamerx, and Caroldoch channels on the popular streaming platform Twitch, featuring specialized commentators and narrators in the field. Furthermore, the tournament is committed to creating content that appeals to both casual gamers and dedicated enthusiasts of EAFC, Twitch, Gaming, and eSports.

João Guilherme, Head of Operations at SMPlay, emphasizes: "The partnership between BetGoals and SMPlay in Liga das Minas represents a milestone in the fusion of betting, gaming, and inclusion. This collaboration is a revolution in how we perceive the eSports ecosystem. Liga das Minas gains strength and takes on the leading role in uniting two passions, betting and competitions. This is the perfect example to show that in the gaming industry, there's room for everyone."

Bogdan Andries, CEO of BetGoals, highlights: "We celebrate with enthusiasm our partnership with Liga das Minas. We are delighted to join an initiative with such a clear and innovative mission that promotes gender equality. At BetGoals, we believe that everyone can play with support, safety, and responsibility. Together, we are building a more inclusive and exciting future for everyone in the world of eSports and iGaming."

This partnership between BetGoals and Liga das Minas represents a significant milestone in promoting gender equality in eSports and underscores the commitment of both parties to creating an inclusive and exciting environment for women in the world of electronic gaming.

Source: GMB