In all gaming fairs and conferences, especially in the last two years, Brazil has been one of the primary focal points. At SBC Summit Latinoamérica, which starts on October 31 and runs until November 2, a truly special agenda is dedicated to discussing the latest updates on the Brazilian market.
In addition to the four panels focusing on Brazil, a roundtable on technology and emerging markets will feature Andre Gelfi, President of the Brazilian Institute of Responsible Gaming (IBJR), as the moderator. This is expected to attract the attention of players interested in the Brazilian market.
Brazil's Agenda at SBC Summit Latinoamérica
Brazil will take center stage during SBC Summit Latinoamérica with four panels dedicated to the market that has garnered significant attention from the global gaming and betting industry.
The agenda for Brazil at SBC Summit Latinoamérica is as follows:
- Wednesday, November 1st - 11:00 AM
Sports Betting in Brazil: a sleeping giant awakens
After many false alarms, the Latin American giant has awakened to the benefits of sports betting. Brazil has regulated sports betting nationwide in an effort to eliminate the gray market. This panel will analyze the enormous potential of the continent's largest new market, where experts believe that sports betting will generate up to 1.1 billion dollars by 2023 alone. How will local and international operators, as well as society as a whole, reap the benefits of this innovative legislation? What innovations in customer experience (CX), marketing, and technology can arise from this new testing ground for the global gaming industry?
Participants:
- Wednesday, November 1st, 3:30 PM
Player Protection in Brazil: responsible gaming in a new landscape
Participants:
- Thursday, November 2nd - 11:30 AM
Brazil - Banking a Successful iGaming Brand
Payments in the region are proving to be crucial as user experience takes center stage, but will Brazilians opt for traditional payment methods or embrace the unconventional approach? Just three years after the launch of Pix, users have raised concerns about cybersecurity and ransomware attacks, raising the question of whether brands can ensure customer safety. This panel will examine key insights from case studies of leading providers and operators.
Participants:
- Thursday, November 2nd - 1:00 PM
What type of content and partnerships will win in the Brazilian market?
As Brazilian bettors, who are already highly loyal to sports TV channels and other media, become increasingly digitally savvy, the most effective content will be omnichannel, accessible, and leverage the advantages of relevant partnerships with teams and media. This panel aims to identify the best channels for operators, rights holders, and media to present their content to new Brazilian customers, as well as to question how impending legislation could affect the ability to advertise through these channels.
Participants:
Source: GMB
