MIÉ 18 DE SEPTIEMBRE DE 2024 - 23:13hs.
ESPN presenter, Bruno Vicari

LeoVegas to activate sponsorship of Inter Milan with Brazilian journalist

Official sponsor of Inter Milan since the 2022/2023 season, LeoVegas will activate the Inter Premium Experience, one of the most exclusive contractual deliveries with the Italian team. This is, together with the exhibition of the LeoVegas brand on the San Siro's LEDs, another of the deliveries that the contract provides. Guest of the betting house, Brazilian ESPN presenter Bruno Vicari will be part of the experience.

Official Regional Partner of the Italian team in Brazil, LeoVegas, in turn, will grant journalist and presenter Bruno Vicari, from ESPN network, the opportunity to live the exclusive experiences that the Inter Premium Experience offers.

“We are happy to welcome Bruno and his family to Milan so they can experience the Inter Premium Experience. Bruno is a journalist specialized in Série A and, due to the robustness of his social networks, he also becomes an important means of connecting with the Brazilian public. It is a source of pride to have you with us in this special moment in which the Inter & LeoVegas partnership provides and will continue to provide,” declared Silvia Cecchia, Country Manager of LeoVegas in Brazil.

"As Inter, we work hard to offer our partners around the world exclusive experiences that allow them to experience our club even more closely. We are happy that LeoVegas has decided to take this opportunity to bring the colors of the Nerazzurri to the Brazilian fans, who has always been one of those most linked to our club," added Luca Danovaro, Chief Revenue Officer of FC Internazionale Milano.

The Brazilian journalist and presenter will have the opportunity to be in exclusive locations at the Giuseppe Meazza Stadium in the match against Bologna, which will take place on October 7th in a match valid for the 8th round of the 2023/2024 Italian Championship.

In addition to an exclusive guided tour of Inter's glamorous Trophy Room, the Brazilian journalist, with a strong digital presence through his social media channels, will have the opportunity to produce exclusive and original content on his social media as he will have access to the field to closely monitor the players' warm-up before the match starts, in addition to direct contact with players and coaching staff in the Mixed Zone after the clash between the teams.

Bruno, in addition to being a presenter on ESPN Brasil, is a Brazilian journalist with a strong digital presence. Throughout 2023, he has already reached the mark of more than one million interactions on his Instagram profile with a 1.5% engagement rate with his more than 240 thousand niche followers.

Source: GMB