Among the benefited projects is the Sports Association for the Disabled (ADD), a non-profit institution founded in 1996 by Physical Education professor Steven Dubner. ADD develops competitive wheelchair basketball, swimming, bocce, sitting volleyball and athletics.
Eliane Miada, director and co-founder of the project, explains that the partnership is about to complete four years and was made possible through one of the biggest names in national sport.
“Our relationship with Betsul began in 2019, through the legend Oscar Schmidt, who ran the first ‘Jogo do Bem’ campaign and nominated ADD to benefit from the donations. Since then, these resources have been extremely important so that we can carry out our sports programs with those who rely on sport as a means of daily transformation.”
“Through donations we were able to purchase sporting equipment, pay for trips to participate in competitions and maintain our sustainable administration,” stated Eliane.
In addition to ADD, another project benefiting from Betsul is the Instituto Meninos de Deus. Located in Fortaleza, the group created by educator Paulo Uchôa aims to disseminate a culture of peace among children, adolescents and young people in vulnerable situations. The project encourages the practice of sporting activities, as well as thematic discussions with families.
President of the Institute, Érica Lemos says that the partnership with Betsul was essential to expand activities and help an even greater number of families.
“The partnership with Betsul was and is of utmost importance for us as the Instituto Meninos de Deus has existed for 15 years, but only through the partnership, in the year 2022, were we able to formalize ourselves as a Civil Society Organization (OSC).”
“With this partnership, we also made it possible to pay two educators, in addition to offering snacks, uniforms and leisure time for children and teenagers, who now have a number that is more than double what we served,” explains Erica.
Through partnerships like this, Betsul, a betting house created to serve the most demanding bettors and fans in South America, hopes to further improve its customers' experience, providing not only fun and security, but also the possibility of having an impact positively affect the lives of thousands of children and families around Brazil, as Fernando Garita, CEO of Betsul, points out:
"Seeing the initiative taking shape and enabling visits to stadiums, participation in competitions, school support and dialogues with children and their families is extremely gratifying. We are committed to continuing to expand our positive impact and improving our customers' experience, transforming Betsul into only in a place for betting, but also in an agent of social transformation of great relevance.”
To learn about the initiative and find out how to be part of it, simply click here.
Source: GMB
