VIE 18 DE OCTUBRE DE 2024 - 05:51hs.
Ernildo Junior de Farias Santos, partner

“Starting operations in Paraná is a milestone for PixBet, we’ll repeat the success achieved in Rio”

PixBet, one of the most renowned sports betting houses in Brazil, has just started operating with Lottopar. The company is preparing to repeat the same success in Paraná that it has had in Rio de Janeiro. And the plans don't stop, according to Ernildo Júnior, partner at PixBet: “We are interested in requesting authorization to operate throughout the national territory and are committed to building a lasting legacy.”

GMB - PixBet has just started sports betting operations in Paraná. What does this moment represent for the company, which already has a history of success throughout Brazil?
Ernildo Junior - It is a historical landmark. State regulations charted a safe path in this new scenario, respecting the peculiarities of our business.

How was the process of integrating the platform used by PixBet with Lottopar's system?
We count on the full support of the Lottopar team who, like the operators, are committed to building a safe and responsible operation.

Lottopar has determined a series of rules regarding responsible gaming and compliance. Was it easy to adapt to the organization’s requirements?
PixBet has been following all the debates, public hearings and news about the regulation of the sport betting market in Brazil and, since the beginning of the discussions, has been seeking to adapt to the new scenario, although it is constantly changing. It was work that involved several areas of the company and the commitment of all employees to ensure that the policies were actually implemented.

In relation to responsible gambling, this has always been a matter of great concern to the company which maintains deposit and loss limit tools on its website, self-exclusion option, links to gambling-related addiction support services, self-protection and awareness information and self-test so that players can identify risky behaviors.

In response to the requirement brought by the State of Paraná, PixBet created an Exclusive Support Channel for Compulsive Gamblers.

How does PixBet see the beginning of this operation in Paraná?
In addition to the necessary collection for social development, we must remember that not only will taxes be collected, but, as an equally important consequence, the regulation will generate jobs and income for society in Paraná.

What are PixBet's marketing plans to reinforce its brand positioning in Paraná, as it is recognized throughout Brazil for its support of sport and major national campaigns?
Supporting local events is in PixBet's plans. It is also necessary to make bettors aware that bets placed on authorized sites are safe and generate revenue for the State, which is used for social development. Operators will be vigorously monitored and, in this way, the amounts entrusted to accredited platforms will be in a safe place. This way, the bettor will be sure that, any problem he may suffer, he will have someone to turn to.

Pixbet is also already operating in Rio de Janeiro. How has this operation been?
In the State of Rio de Janeiro we also received full support from LOTERJ in relation to the doubts that a new operation may generate. We started operations on August 23rd and today, three months later, we see an increase in users each month. The State has been very thorough in supervising the operation, analyzing management reports and ensuring that licensing conditions are maintained.

After this initial phase of operation in Paraná, does the company intend to apply for licenses in other Brazilian states based on the experiences in Paraná and Rio de Janeiro?
PixBet does intend to obtain authorization to explore the modality in other Brazilian states.

And as for federal regulation, does PixBet intend to seek a grant from the Ministry of Finance or will it continue to seek only local licenses?
We are interested in requesting, at an opportune moment, authorization to operate in national territory. Considering that some States took the lead, we chose to seek accreditation now to begin adapting to Brazilian legislation.

What are PixBet's plans for 2024?
We at PixBet are very optimistic and committed to building a lasting legacy. Our vision is to shape a future where PixBet is recognized not only as an entertainment destination, but also as a platform that embodies the highest standards of integrity, innovation and responsibility. We are committed to ensuring our customers enjoy a safe, reliable environment, as well as offering an exceptional range of high-quality sporting events and interactive experiences.

We are a pioneering company, always looking for the best technologies to enrich our users' experience and, in 2024, it will be no different.

PixBet is a company that was born in the Brazilian Northeast, which has a talented team of warrior people who believe in this project. We are happy to be able to contribute to our country. Finally, I would like to congratulate the other companies that also achieved accreditation. I hope we can exchange experiences and carry out healthy and responsible competition.

Source: GMB Exclusive