CEOs of betting companies need to be attentive to a series of strategic challenges. When choosing a payment platform, in addition to considering fees, the manager must take into account the usability of the dashboard.
At Paag, for example, clients have easy and intuitive access to data such as conversion and repurchase rates. This helps in making faster and more efficient decisions, impacting the company's revenue.
Here are the top five points that Paag's dashboard offers to assist in the management of betting companies:
1. Comprehensive transaction data and automated proof of payment
It's essential to have a detailed view of each transaction, including its source, amount, date, and other relevant metadata. Additionally, automatic sending of payment receipts to both the customer and the seller ensures transparency and builds trust.
2. 24/7 support directly from the back office
In a global market, transactions occur at all hours. Therefore, it's crucial for support to be available at any time to resolve issues and answer questions, ensuring continuous and efficient operation.
3. Direct payment to suppliers from the back office
Centralizing supplier payments through the back office streamlines financial management, reducing manual errors.
4. Sending payments directly through the back office
Allowing payment remittances directly from the back office not only expedites the process but also ensures that all payments are tracked and recorded in a single system, facilitating reconciliation.
5. User Permission Levels
Different team members may require different levels of access to the dashboard. The ability to define and manage permission levels ensures that each user sees only the information relevant to their role, maintaining data security.
Having these five features is essential for betting company CEOs to have a more detailed view of their operations, as well as to enable the optimization of their payment and receipt transactions.
João Gabriel Fraga
CEO of Paag
Source: Exclusive GMB