VIE 27 DE DICIEMBRE DE 2024 - 15:48hs.
Biggest LatAm iGaming and betting event

Bet7k to bring news of its affiliate program Superapp to BiS SiGMA 2024

The bookmaker Bet7k, an affiliate of 7k.Partners, will be present at BiS SiGMA 2024, the biggest iGaming and Sports Betting event in Latin America. The company, which uses the Cactus Gaming system and has been to all editions of the event to date, will present some new features for the sector.

Bet7k, with a strong presence in the Brazilian gaming market and less than two years on the scene, is among the most popular platforms in Brazil. The bookmaker, which has been to all editions of the event carried out so far, will present some new features for the sector.

BiS SiGMA 2024, which will take place in April at the Transamérica Expo in São Paulo, will be attended by several experts and industry affiliates.

The company uses the Cactus Gaming system, which is part of Cactus Corporation, a company that is 100% Brazilian. Combining technology and security, it offers all integrated functionalities for the start-up and operations of any operator (bookmaker). This results in a better experience for the end user of the product.

“The partnership between Bet7K and Cactus Gaming has been fundamental to the success of the business, highlighting the importance of choosing suitable partners in the Brazilian sports betting and online casino market. We stand out for having practical solutions, effective support and excellent service. As CEO of Bet7K, I can say with conviction that Cactus Gaming is a trustworthy and highly recommended company,” explains Talita Lacerda, CEO of the company.

Talita also comments on how she sees the market and the sector's prospects after the regulation of betting houses in Brazil begins to take effect: “Bet7k is an innovative company in the sports betting market and which had exponential growth using Cactus Gaming's cutting-edge system, which offers technology and structure to achieve higher levels of delivery. With less than two years on the scene, Bet7k is in the top 5 accesses in the country."

"We have good expectations for the sports betting market scenario after the regulation is put into practice in Brazil. We believe that the entire segment waits and pays close attention to the progress of the project, which should be an important milestone for the development of this market in the country. Our desire is to continue growing exponentially after the approval of the regulations,” adds the executive.

She also highlights the importance of being at BiS SiGMA 2024: “It is very interesting to participate in big fairs like SiGMA Europe. It is important for the brand’s international growth. We are going to the event with lots of news and we hope to expand by bringing our technology and experience in iGaming, especially with the new Superapp from our affiliate program, which is one of the largest in Latin America."

"It is always very positive to be present at events of this importance, both to update ourselves in the market as gaming and betting technology leaders, and to learn and transmit knowledge about the sector's ecosystem. We are eager and happy to participate in this project that contributes to the development of the segment,”
concludes Lacerda.

The Brazilian iGaming Summit, organized since 2021, is the main meeting of the iGaming, bettech and sports betting ecosystem in Brazil. Executive leaders and large national and foreign companies come together to explore new advances in technology and sector strategies, while the Brazilian market continues to grow and consolidate itself as one of the largest and most interesting in the world.

In February 2023, a joint venture between Jericho, organizer of BiS, and the SiGMA group, based in Malta, a leading brand in organizing global events in the sector, gave rise to the BiS SiGMA Américas event, the South American edition of SiGMA's global portfolio of events.

Cactus Gaming has more than twenty years of experience in digital and presents solid results. With innovative technology and cutting-edge professionals, the company's mission is to deliver the best experience to the end user, using simple and dynamic management models for operators. Acts as a true partner with the client, directing integrations, policies, operation and initial guidance so that the business works in the best way.

Bet7K, which uses Cactus Gaming technology, has been on the market since 2022, and offers its users the fastest withdrawal from Brazilian houses and a broad scenario, which includes different sports, such as football, basketball, tennis and volleyball. With innovation, professionalism, excellent service and agile support, the site has an intuitive platform, which allows you to place bets on live events, in addition to offering a wide variety of pre-game betting options and the best conversion of the country.

On the national scene, Bet7k is a co-sponsor of the Brazilian Volleyball Confederation, with the brand's presence on the uniforms of the Brazilian teams and naming rights for the Superliga 23/24, the Brazilian Beach Volleyball Circuit 2024 and the Supercopa 2023. The platform, which has Craque Neto and former striker Diego Tardelli as ambassadors, also supports the Jovem Pan network and BandSports, in addition to having already partnered with clubs such as Mirassol, Bangu and Athletic. Flamengo and Botafogo at Beach Soccer are other clubs sponsored by the company.

Source: GMB