Throughout 2023, many novelties will be presented by bookmaker Faz o Bet Aí, especially regarding Formula 1 broadcasts on Band TV.
The Brazilian brand, from its name, seeks to talk to Brazilians in all social classes, embracing the population and bringing entertainment through betting.
The partnership between sports betting companies and sport has grown more and more and the presence of sponsors in sports such as Formula 1 racing proves this.
Faz o Bet Aí has the exclusive sponsorship of the broadcasts of the automotive competition on Band network, within the sports betting category and stands out for its innovation. “It is a market that is growing a lot, we have an average of 15 to 20 million people who bet in Brazil. There is a large space to grow, it is an interesting market,” says the CEO.
The Spot 360 agency is behind the entire media strategy, guaranteeing sponsorships in the main communication vehicles, in addition to the recently released film with former player Luís Fabiano, airing on open and paid TV.
Source: GMB
