For 26 years, GMB has been the main source of information for companies in the local market and a key reference in the rest of the world for the B2B sector. To further help them to understand the behavior of their customers, we enlisted Danilo, a bettor with more than 16 years of experience, to face the enormous challenge of representing the final consumer in weekly opinion columns aimed at the sports betting operator.
“Today I came to face another challenge in my path, which is to bring the voice of the bettor, whether professional or recreational, into the Brazilian betting press/industry. And it is with pride and respect that I face the challenge of not only representing Brazilian gamblers/influencers/entrepreneurs in betting, but also connecting the 2 links, making sure that gamblers are heard/read and have their feelings published in such a respected media like GMB,” says Pereira.
Danilo is one of the most respected influencers in Brazil with more than 600,000 followers on his communication channels, including YouTube, Instagram, Telegram and the VIP list of leads/students. There, the specialist offers daily tips, courses and all kinds of content for the Brazilian bettor.
"Many bookmakers want to establish themselves in Brazil or create special versions dedicated to this giant market. However, how many of them really know the local bettor? The idea of this column is born from a premise: the more the operator knows the bettor, the more their business will grow," says Fabián Tetelboim, partner and editor at GMB.
"From Games Magazine Brasil we want to give operators more tools to get to know their customers in depth, and no one better than Danilo Pereira for that. We have known him for years and creating a synergy with him has always been on the agenda. Today we add Danilo with great happiness and the certainty that our customer bookmakers and readers in general will be satisfied with his contributions," adds Fabián.
“Like the scene, in 16 years, I too have gone through transformations, no longer just betting on sports, but also entering the business world, and together with the industry, adding products, services and solutions for those who bet. Today, my mission as a columnist at GMB is to bring the experience of the field, these 16 years, both as a final consumer, having already gone through all the possible variables that a Brazilian gambler has had as an experience, as well as adding to the gambler's side, all the expertise and 360 vision that the gaming industry experiences,” adds Danilo.
The column "The voice of the bettor" will be a space where Pereira will write about customs, needs, suggestions for improvement and problems that the Brazilian bettor would like to express to the sites where he plays daily. And there will be no lack of his vision on various key issues in the sector such as odds, regulation, manipulation of results, responsible gambling, serves, payment methods, etc.
“I hope to bring to the esteemed readers nuances of what I have learned along the way, in building a brand that has added so many products/services to Brazilian gamblers, creating great proximity between the 2 sides that complement each other in this scenario that continues to grow and that needs a win-win relationship between the end consumer and the business. Once again, thank you for the opportunity, and that together we can create a lot of relevant content for both worlds, the bettor and the industry,” concludes the influencer.
Source: GMB