The venue chosen was the Centro de Eventos Recife, a place with easy access (near the airport) and with excellent infrastructure, including parking, registration area, auditorium and networking space, which will take place on three occasions during the event.
And this week a big announcement was made: Pinnacle will be the official sponsor of the event. The brand, which has been a partner of Danilo Pereira for many years, made the partnership official and now the event is renamed Bet Master Pinnacle – Nordeste 2023.
The partnership with one of the most respected sportsbook on the planet, consolidates the event as one of the largest and most qualified meetings focused on sports betting. There will be more than 22 speakers from different regions of Brazil and Portugal, who will address relevant topics such as market regulation, marketing, affiliation, data analysis and, of course, a lot of technique.
Danilo Pereira, CEO of the Aposta de Valor group and creator of the event, highlights the importance of partnering with a brand of which he is a customer in his long journey of more than 15 years as a professional sports bettor and, above all, a partner: “My story with Pinnacle is old, because even before being an influencer in the segment, it was a customer”.
“I firmly believe in Pinnacle's values, which have remained intact over more than 25 years of existence, delivering a product of the highest quality and always respecting the professional,” adds Danilo.
“After a long time, I became a partner of the brand and our relationship expands every year. Having Pinnacle as the official sponsor of Bet Masters is certainly a milestone for the sports betting scene in Brazil, which also shows the credibility of our market with one of the most respected bookmakers on the planet,” adds the trader.
As an event sponsor, Pinnacle wants to be closer to the consumer and understand what their expectations and needs are, seeking to offer the best product to players, in addition to certifying its reliability. On the other hand, the company also wants to have this direct contact with the affiliates, thus giving the opportunity for more projects and partnerships in the future.
Pinnacle explains how the idea came to them. “Throughout our history, Danilo Pereira has been an outstanding affiliate for his passion, commitment and professionalism. When he talked about the opportunity, we knew it was the right way to continue growing in the sports betting scene in Brazil,” says Christian Raykoff, Regional Manager LATAM.
“Being present gives us a unique opportunity to be able to address relevant topics at a local level, such as market regulation, marketing, affiliation, data analysis with the correct perspective of Brazilian bettors and affiliates,” adds the Pinnacle executive.
“This step clearly demonstrates Pinnacle's desire to get closer to its final consumer and increasingly deliver an above-average quality product, in addition to strengthening the initiative for this type of physical meeting between bettors, which in addition to adding a lot of knowledge updated, encourages the expansion of partnerships among the public,” concludes Danilo Pereira.
Source: GMB
