"This partnership is another milestone for our company," said Mattias Bergehed, CEO of ENV Media. "We are now expanding our presence in Latin America, with Brazil as the number one market. This agreement allows us to gain access to one of the fastest growing brands in the region and we look forward to leveraging our in-house knowledge and strategies to grow KTO's organic presence in the market."
Furthermore, the two parties will strengthen their partnership by launching a new brand called 7jackpots. It will be released on KTO's current platform, utilizing the bookmaker's leading position in Brazil and offering a fully localized product for the Brazilian market.
Additionally, ENV Media and KTO have agreed to use ENV's custom-built front-end to increase search engine visibility and promote long-term organic growth.
"We are excited to introduce our new front end designed to increase search engine visibility and drive long-term organic growth," said Martin Larsson, CTO at ENV. "This is a testament to our commitment to innovation and our passion for delivering high-quality experiences for our partners and users."
As a result of this new partnership, ENV Media will need to strengthen its team with local employees. Since last month, the company has been actively looking for casino specialist content writers, outreach specialists and other positions to ensure the success of their future projects.
"From the beginning, we've had an ethos of hiring skilled individuals with an undeniable knowledge of the casino product," said Shane Hand, COO of ENV Media. "Expertise is everything, and with the right people on your side, it's amazing how much you can achieve. We all agree on a number of roles that are necessary for our future success, and we look forward to finding the right people to help us achieve that."
This partnership between ENV Media and KTO is set to revolutionize the online gaming industry in Brazil, offering a fully localized product that provides an excellent user experience and greater visibility in search engines.
Source: GMB
