TV Bandeirantes had a stand at the event, from where it broadcasted several interviews with players in the sports betting sector and also featured a presentation by Paulo Saad, president of Grupo Bandeirantes, and Denis Gavazzi, sports director at TV Bandeirantes, in an important panel on sector communication and advertising.
Jovem Pan also stood out in its coverage of BiS SiGMA Americas, presenting reports in its programming highlighting the importance of the iGaming sector as an economic activity that is drawing the attention of players from all over the world.
GMB selected three videos to demonstrate how much the sector has been standing out in national media coverage, which sees the segment as promising in Brazil.
Source: GMB
