GMB – BiS SiGMA completely changed the history of iGaming fairs in Brazil. I would like you to evaluate this change and Sportingtech's participation in the event.
Jhuana Lamas – Without a doubt, it was a milestone in the history of Brazil. This first BiS SiGMA was sensational. I've been to the two previous editions of BiS, which were very good, but you can't compare. This year it was extraordinary.
Sportingtech already has a strong presence in the Brazilian market. And the company has been growing a lot in the region and not only in Brazil!
I am happy to be here and participate from the beginning with our first big client, EstrelaBet, which has been standing out a lot in the market. Everyone knows that Sportingtech has the biggest Brazilian players and for us that is fantastic. The growth in the last two years has been gigantic in this period.
The platform has undergone constant changes and technological updates, adding more and more features. This is a reality that will never end at Sportingtech!
Never. It always has to happen. We are improving and innovating. Right now we are about to sign an agreement with a team for when the regulation comes in order to support our operators more and more. They have the entire structure in terms of compliance and we are preparing for that in order to be with them in this very important and expected phase.
In other words, adjusting the platform to the reality of Brazil and the requirements of the regulatory entity?
Undoubtedly. It has to be that way and that's what matters to us. May our operators be well and that everything happens properly for their activities.
And what are Sportingtech's plans for when the regulation comes out?
We have been planning for some time to set up an office in Brazil, in the city of Sao Paulo. That will happen later this year. We need to have a local team, although we already have a strong Brazilian team at Sportingtech. We are always looking for more professionals to add value. Our language is not the same and we need people who speak Brazilian Portuguese, so that they understand our reality, help us and support our operators in whatever is needed.
Is it a demonstration of Sportingtech's confidence in business in Brazil and in the local iGaming market?
Of course. We are full and confident that Brazil and LatAm will be the future of the sector. We are looking to expand our presence in the region. I look forward to seeing you all at the grand opening of our office in Sao Paulo to serve this important market.
Source: Exclusive GMB
