SÁB 23 DE NOVIEMBRE DE 2024 - 08:35hs.
Stefani Jacques, Commercial Executive

“Bingo game by Neko Games is thought about user experience and the passion of Brazilians”

Neko Games, developer of video bingo games focused on the Brazilian market, attended BiS SiGMA to get closer to local operators. In an exclusive conversation with GMB, the company's commercial executive, Stefani Jacques, highlighted the importance of localization: 'We think about the user experience, and this is Neko Games' differential in relation to other studios.'

GMB – How important is it for Neko Games to be present at this scale in Brazil?
Stefani Jacques
– For us, it is very important to be at BiS SiGMA, as Neko Games stands out for developing games for Brazilians. Our main focus is videobingo, a passion across Latin America, but especially in Brazil. It is a very easy game, without the need for bettors to look for information about the modality. For us, therefore, it is a joy and super important to have our specific games for operators here.

In other words, is the location a hot topic for you, thinking about the Brazilian market?
Is that so. We know the product and the players, so we are offering our partners the right measure for the taste of their end customers.

What do you think of BiS SiGMA and how do you feel about the fair having become a global event?
I am in awe of it all. I was at last year's event and the change is impressive. I can't believe how much the fair has grown. Many operators are present and countless companies arriving to enter this market. I'm sure it will continue to grow, and is already the biggest event in Latin America.

Did Neko Games make good contacts at the fair?
Have no doubts. We had the opportunity to be together with many customers that we talked to online, in addition to meeting other people that we didn't have this chance before. This is the right time to talk, share ideas and find the focus that helps both companies.

The game of bingo, as you said, is a passion for Brazilians. In the case of Neko Games, you create an incredible atmosphere and environments, because it's not just a bingo card that makes someone play. Is that so?
Exactly. In fact, we think about the user experience and when you see our games, you will notice that there are many details and everything is thought out, like colors, brightness and even the music, which gets more lively as you approach the prizes.
In addition, each of our games has characters that excite the players. This is happening and it is Neko Games' differential in relation to other game studios. We think about the players so that they are not just betting, but mainly having fun.

Source: Exclusive GMB