Known as “the bet of Brazilians”, the sports betting house of the NSX Group promoted during the event a “Battle of Passinho” on a stage branded with Betnacional’s logo.
“It was a success to offer the opportunity to strengthen the culture of the dance circles. With the help of our troop made up of dancers, we promote ‘passinho’ battles worth a personalized Bucket hat,” comments Newton de Oliveira Neto, CMO of the NSX Group.
In addition, on social media, on Saturday itself, the brand promoted music choreography classes with the participation of tiktokers and references on the subject in several cities to reinforce the brand's presence and highlight its support for culture.
Neto points out that the company's support for “Numanice” was aimed at integrating dance and sports, in addition to promoting special experiences for the public during the event.
“Ludmilla is our brand ambassador until December 2024. We are very flattered with this partnership that involves not only ‘Numanice’ but several other projects by the artist, including actions for the Women’s World Cup that starts in the coming days,” he adds.
A member of the NSX Group, a BetTech that revolutionized the Brazilian sports betting market based on a unique ecosystem with technological solutions, strategic marketing, content, exclusive services and many successful cases, Betnacional follows the concept of “the bet of Brazilians” with the fastest service in the country when making withdrawals and deposits through PIX.
Currently, the sports betting site sponsors the Náutico, Sport, Santa Cruz, Vitória, Remo and Paysandu teams and the eSports organizations FURIA and O Plano. Its ambassadors are players and former players Vini Jr., Vagner Love, Hernanes, Donizete Pantera, Manoel Tobias, Jean Carlos, Givanildo Oliveira, Sheilla Castro and Natalia Guitler, as well as singers Thiaguinho and Ludmilla.
In stadiums, Betnacional has its brand displayed on advertising boards for games in different state championships and is a sponsor of Futebol 2023 on Rede Globo, in addition to holding the naming rights of the 2023 Estado do Rio.
Source: GMB
