"It all started with a simple internal booklet that I developed for the team here at Real Poker and Pokerweb to use, helping our clients to develop their poker clubs. Over time, this material grew and became a valuable source of knowledge for our professionals. With the success achieved and the growing demand for information on how to open and manage a poker club, I realized that we had something special in our hands," explains Castro.
Inspired by the idea of sharing this knowledge with even more people and contributing to the growth of the entire poker industry in Brazil, he decided to transform this special content into a complete and pioneering book. The goal is to offer entrepreneurs, enthusiasts and industry professionals a definitive guide that addresses everything from basic questions to advanced strategies for success in this universe.
"The Poker Business - How to Start and Run a Profitable Poker Club" is a book that provides a comprehensive guide to the basics and advanced techniques of managing a poker club.
Castro is the founder of Real Poker, the largest manufacturer of poker and casino items in Brazil, co-founder of PokerWeb and partner of a network of poker clubs, an online poker application and other related businesses. He has extensive experience in the market since 2012 and has helped over 200 poker clubs start up and establish their operations.
The book explores everything from initial concepts to long-term management strategies for those who want to start and run a successful poker club. The author covers essential aspects such as analyzing the viability of the business, legal and regulatory considerations, as well as obtaining necessary permits.
The reader will also find guidance on choosing the proper location for the club, organizational structure, including hiring staff, and building an effective team. In addition, the book covers marketing and advertising strategies to attract players and build a solid customer base.
Enhancing the player experience is also covered, with an emphasis on the structure of required materials, special tournaments, promotional events and additional services offered by the club.
With author Gabriel Castro's experience and knowledge, readers will have access to a practical and valuable guide to successfully establishing and running a poker club, with useful tips and proven strategies.
The 96-page book is sold on Amazon at a price of US$49.90 (Kindle version) and US$79.90 for the paperback version. For users with Kindle Unlimited, it's free.
Index:
1- Introduction to poker
2-Poker addictive? Demystifying the myth
3- Legality of poker in Brazil
4- What is it really like to own a poker club
5- Market potential analysis (exclusive information)
6- The 5 secrets behind casino success
7- Choice of the best location (concept and practice)
8- Marketing and advertising
9- How to choose the right materials for the operation
10- Liquidity and ecosystems (key points of success)
11- Game and client management software
12- Documentation (company opening)
13- How to assemble and train a team
14- Ensuring game security
15- Building the tournament and cash game schedule
16- Kitchen and food for customers
17- Conclusion
Source: GMB