The initiative seeks to expand support to institutions in Brazil that work with sport to help needy communities, in addition to celebrating each goal scored by the two sponsored clubs, since with Betfair, “the game is different”. The company will allocate R$ 15,000 (US$ 3,000) for each goal scored in the “Betfair Classic”.
In March 2023, Betfair announced the creation in Brazil of the charity project Esporte Futuro, which aims to expand opportunities in grassroots sports across the country. As part of the company's commitment to act more for the communities in the countries where it operates, the project began with the distribution of more than R$ 630,000 (US$ 129,000) to five sports associations in Brazil in 2023.
The entities served are Gol de Letra Foundation, Oswaldo Ribeiro de Mendonça Institute, Association and Support for Children at Risk (ACER-Brasil), Rise-Up International Inc. and Jorginho Sports and Educational Center — Bola Pra Frente.
Expectation of many goals
The analysis of specialists in sports odds at Betfair indicates that the match between Palmeiras and Cruzeiro at Allianz Parque could have many goals, good news for the action of ‘Projeto Esporte Futuro’. There are 35% (1.03) chances that the match will have at least one goal. 27% of at least two goals scored.
Other Chances:
Betfair also considered the chances for Palmeiras and Cruzeiro to score at least one goal: the odds of both scoring is 46% (2.0).
The ‘Verdão’ is the favorite to win the game in the Brasileirão. The bookmaker pointed out a 60% (1.55) chance of victory for Palmeiras. This means that for every real bet on the team, the user gets R$1.55 back. As for Fox, the odds are 15% (6.0) according to Betfair. Already the tie appears with 25% (3.75).
Former Palmeiras and Cruzeiro player, Rivaldo talks about the match
In the opinion of Rivaldo, Betfair ambassador and former player of both clubs, Palmeiras has more chances of winning in the match. “These are two great teams. But today I see Palmeiras a little further ahead than Cruzeiro, which went through difficult times back there playing in the second division and returned to the first one and is encountering difficulties. It is fighting in the middle of the table and needs to be careful,” said the former player in an interview with Betfair.
The star also commented on the prospects for the remainder of the Brazilian Championship for Cruzeiro. “There's still a long way to go in the championship, Cruzeiro has a very good structure and it always needs to stay in the first division, because of the great crowd of fans and for the club it is. But today I see Palmeiras more prepared to play a great game and win,” concluded the star.
‘Esporte Futuro’ was created in 2023 and is a non-profit charity project in partnership between Betfair and GlobalGiving. Aiming to improve local communities across Brazil, the project focuses primarily on helping associations working with sport, which Betfair believes can stimulate the imagination, make bodies active, ignite passions and expand minds.
In addition to supporting projects that improve health and well-being through sport, ‘Esporte Futuro’ hopes to increase support for projects that use technology for good. The aim of the project is to become driven by the Brazilian Betfair community, regularly contributing to Brazilian society growing in support of the sport.
One of the largest online sports betting providers in the world, Betfair is the official sponsor of the Cruzeiro and Palmeiras teams. The company, founded in London (ING) in 2000, was a pioneer in offering peer-to-peer betting (Betfair Exchange) and manages a complete range of sports betting, entertainment events and online gaming products for more four million customers aged 18 or over worldwide.
Thanks to its state-of-the-art technology, the platform offers a wide range of products that allow customers to bet with their own odds and odds offered by other users. Betfair is licensed to operate online betting and other gaming in 19 countries including Spain, Italy, Malta, Colombia and Great Britain.
On the site 'Análise Betfair', it is possible to find the updated percentages for the favorites for the Libertadores and Brasileirão Série A title. To learn more, just access this link.
Source: GMB